Speed Rack, an all-female, high-speed bartending competition founded by Ivy Mix and Lynnette Marrero, announced the launch of the Cognac Connection campaign via @CognacUSA Instagram Live in conjunction with @Speed_Rack.

Cognac Connection is a virtual program with the intent to educate bartenders, trade and media on Cognac the region and spirit. There will be a series of activations including Instagram Lives, virtual tastings and a cognac cocktail competition.

If you missed it, you can view the IGTV episode here.